Tag: marketing strategies
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Cloud Blog: Better together: BigQuery and Spanner expand operational insights with external datasets
Source URL: https://cloud.google.com/blog/products/data-analytics/introducing-bigquery-external-datasets-for-spanner/ Source: Cloud Blog Title: Better together: BigQuery and Spanner expand operational insights with external datasets Feedly Summary: Data analysts have traditionally struggled to analyze data across different databases. Because of data silos, they need to copy data from transactional databases into analytical data stores using ETL processes. BigQuery made the problem a…
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Cloud Blog: The modern marketer’s strategic advantage: AI-powered data clean rooms
Source URL: https://cloud.google.com/blog/products/data-analytics/modern-marketers-strategic-advantage-ai-powered-data-clean-rooms/ Source: Cloud Blog Title: The modern marketer’s strategic advantage: AI-powered data clean rooms Feedly Summary: Businesses across all industries crave data to better understand their customers and drive sales. Imagine a major consumer packaged goods brand that primarily sells through a large retailer. This brand could gain valuable insights by understanding the…