Source URL: https://blog.cloudflare.com/aligning-our-prices-and-packaging-with-the-problems-we-help-customers-solve/
Source: The Cloudflare Blog
Title: Aligning our prices and packaging with the problems we help customers solve
Feedly Summary: You asked for simplicity. We listened. Introducing Externa and Interna, two new use-case-driven packages to simplify how you connect and protect your entire infrastructure.
AI Summary and Description: Yes
Summary: The text promotes Cloudflare’s new product bundles—Externa and Interna—designed to simplify connectivity and security for organizations. By integrating various services and maintaining a fair pricing model, Cloudflare aims to address the complexities CIOs, CTOs, and CISOs face in managing external and internal security infrastructures.
Detailed Description: The announcement details Cloudflare’s approach to modernizing networking and security solutions by introducing the Externa and Interna bundles. These packages aim to streamline services for connecting and protecting both external (public-facing) and internal (private) infrastructures within organizations.
– **Externa Bundle**:
– Designed to protect and connect external systems such as websites, APIs, and networks.
– Offers a fair pricing model by charging only for legitimate traffic, eliminating unexpected costs associated with DDoS attacks.
– Integrates multiple services (like WAF, DDoS protection, API security) into a single package to reduce complexity and enhance security posture.
– Promotes predictable costs during attacks and simple connectivity.
– **Interna Bundle**:
– Focuses on securing internal networks in a hybrid work environment where users are dispersed.
– Eliminates double-charging for user bandwidth, charging instead on a per-seat basis.
– Pooled bandwidth from user licenses helps organizations reduce WAN costs.
– Comprehensive features including digital monitoring and in-line security services are included in the license.
– **Unique Selling Proposition**:
– Cloudflare’s global network contains robust data and AI models that enhance threat detection capabilities.
– The bundles address common industry challenges such as vendor lock-in and complexity by offering a unified platform for security and connectivity.
– **Business Implication**:
– These offerings allow organizations to grow without sacrificing security or simplicity, adopting tiered services that scale with their needs.
– Cloudflare is positioning itself as a leader in providing solutions that align with modern digital transformations, catering to evolving customer demands for simplicity in security.
This strategic initiative indicates a shift in how security service providers are approaching integration and pricing, which is significant for professionals involved in Infrastructure Security and Cloud Computing Security.